WHAT: Comme des Garcons [French for “Like Boys”] is a Japanese fashion label headed by Rei Kawakubo, who owns the company with her husband Adrian Joffe. Comme des Garçons flagship store is in Aoyama, Tokyo’s high fashion district and can also be found in prestigious Place Vendôme in Paris. Worldwide they have traditional Comme des Garçons stores in Rue du Faubourg St-Honoré in Paris and on West 22nd Street in New York, as well as stores in Hong Kong, Beijing, Bangkok, Seoul, Singapore, and Manila. (source: wikipedia)
Comme des Garcons Play is a fashion line of clothing with the famous quirky heart logo in it. They also carry other styles without the “heart logo” in it.
HOW TO PRONOUNCE IT: Comme des Garcons is [COMB day gar-SONE] where comb has silent b (like combing your hair).
HOW TO PRONOUCE FASHION NAMES:
Now for those of you who wonder how does this brand (and all other famous labels) are pronounced, watch this video.
If you can’t see it, go to this link https://www.youtube.com/watch?v=ezNuby5xx0g