Aside from the fabulous event and gorgeous clothes surrounding Style Fashion Week last March 15-18th, one thing I also noticed that I’d like to share with you is the fresh glowing skin of the runway models. I thought that there must be a special beauty treatment behind all this so I have to find and share it!
So guess what was the beauty secret of each night? It was Clarisonic!
Keep reading for more backstage tidbits from these exciting events as well as trends from each show and tips from the Clarisonic aestheticians!
Clarisonic participated backstage at Style Fashion Week Los Angeles, and treated busy models to mini facials with the Clarisonic Sonic Skin Cleansing System and the Opal Sonic Infusion System.
Time to Get Runway Ready!
Models arrived backstage at the Vibiana, a historic church in downtown Los Angeles, in the late afternoon. They were thrilled to received Clarisonic Sonic Skin Cleansing System treatments, which removed makeup 6X better than manual cleansing. Models were happy to hear that sunscreen and other topicals are absorbed 61% more effectively by the skin after using the Clarisonic. They also learned that self-tanner goes on more evenly after using the Clarisonic PLUS Model on the arms, legs and décolleté—a must in Los Angeles!
Tighten and Brighten!
With a week full of shows and parties, it’s easy for a model to look tired. Thankfully the Opal Sonic Infusion System came to the rescue! After providing facials with the Clarisonic Sonic Skin Cleansing System, Eva, Dottie and Jennifer used the Opal around the models’ eyes. The Opal combines sonic micro-massage with proprietary anti-aging serum to work immediately on appearance of lines and wrinkles and also helps to depuff.
Don’t Forget the Men!
Female models weren’t the only ones enjoying Clarisonic treatments. Male models at the Future Heretics and Gypsy 05 shows loved them too! Most male models said that their skin had never felt as clean as it did after using the Clarisonic. One male model came back for a second treatment because it was so relaxing!
Dottie and Jennifer used a Normal Brush Head instead of a Sensitive or Delicate Brush Head on the men’s skin since Normal is better at cleaning men’s skin, which is typically rougher and thicker than women’s skin.
Melrose Bickerstaff, a runner-up on America’s Next Top Model, was introduced to the Clarisonic Sonic Skin Cleansing System and the Opal at the Future Heretics show.
She loved how smooth her skin looked after her Clarisonic treatments and was amazed at how gentle the devices felt on her skin!
Getting the Look
Hair & Makeup!
The looks for each show were bold and beautiful. The models at Stop Staring! channeled Old Hollywood glamour with bright red lips while the models at Gypsy 05 and Future Heretics shows put an emphasis on eyes with dark sultry eye shadow. Ina Soltani fused the vibe of all the shows with bold eyes and lips! Hair also made quite a statement. Luscious pin-up girl curls took center stage at Stop Staring!, while loose and wild crimped hair flowed free at Gypsy 05. Loose waves let bold makeup make a statement at both Future Heretics and Gypsy O5 shows.
Go Red for Women!
On March 17th, models and actresses such as Shanna Moakler, Ashlan Gorse, Molly Burnett, Camila Banus, Brittany Powell, Kate Mansi and CariDee English received Clarisonic treatments before hitting the runway in red designer gowns to raise awareness for women’s heart disease. Not only did these celebrities have glowing skin and look great on the outside, their participation in the event helped raise awareness for a great cause!
Thanks to gorgeous skin, hair and makeup, models made the dreams of designers a reality at Style Fashion Week. These beautiful looks embodied the soul of local Los Angeles designers and well-known labels as they made strong statements on the runway. Clarisonic was thrilled to be able to help designers create their perfect look!